In July’s issue of Factor we’re looking at how the sports industry is marching into the future.
Sports is, at times, one of the most and also one of the least forward-looking industries in the world. Millions are spent every year getting athletes at the top of their game, while developments offering even the most minor improvements are often leapt upon with blind enthusiasm. On the flip side, regulations, restrictions and a strong sense of tradition can often keep the sporting world back from rapid development.
It’s a fine line, but in this issue we’ll be looking at how sports could change if the industry embraces the progressive side of its culture.
Some decades ago, the four-minute mile was considered the pinnacle of athletic achievement. Now, however, it’s become standard practice, and a new target is being obsessed over: the two-hour marathon. We look at the incredible challenge that this goal presents, and ask if it’s a realistic ambition.
Over in the world of tech-assisted sports, Formula One sees refinement every year. But with so much going on under the hood, and driverless cars becoming increasingly promising, is there really a place for humans in the sport? We consider whether drivers are a necessity in F1 and if they could, eventually, be consigned to history.
Beyond F1, tech-assisted sport has a new player: drones. A few short years ago drone racing was an underground affair, where enthusiasts competed in car parks and fields. Now, however, it has gone mainstream, with international broadcasts on major channels and a viewership topping 70 million. We look at the rapid development of drone racing, and ask where the limit is for this breathlessly entertaining sport.
Behind the scenes, player acquisition is big business, with a host of methods dominating across many different sports. In football, scouting players in person has remained the dominant approach, but the Moneyball technique has gained increasing traction. We consider the rivalry between the two different methods, and ask what’s likely to dominate the beautiful game in the future.
Plus, when it comes to sports, nutrition is king. But when it comes to peak performance, the methods sports professionals have taken to reach their optimum have seen major changes over the years. We look at the diets of sportsmen through history, from the unorthodox meals of ancient Olympians to the highly tailored menus of today’s athletes.
And if that wasn’t enough, we also check out the sports that are using virtual reality to transform the viewing experience, take a stab at predicting the wacky sports of the future, check out the world’s fastest accelerating production car and look inside the high-tech world of modern sports stadiums.
As well as this there’s all the latest news, reviews and we look at the return of the rail shooter Star Fox 2, in issue 38 of Factor magazine – out now on iPad and online.